Category: Medical Marketing
Medical Marketing
JD Cassidy headlines trio of senior-level Syneos hires
As Tim Pantello enters the second half of his inaugural year as president, communications of.
Three approaches to engaging podcast enthusiasts
Podcasts have surged in popularity over the last few years, expanding their focus from pure.
Inside the COVID-era debut of People en Español Salud
It takes a supreme degree of confidence to launch a print product into any environment,.
Novo Nordisk adapts Rybelsus launch to the coronavirus era
Even during a pandemic, new drugs are still hitting the market. One new medicine, Novo.
Coronavirus Briefing: Schools plan for the fall, beachgoer shaming, and a patient-confidence rebound
It was another week of coronavirus trend lines zigging where we wanted them to zag,.
Arthur Sadoun warns of ‘very tough days’ ahead as Publicis fights to return to growth
Arthur Sadoun, chief executive and chairman of Publicis Groupe, has warned that there are still.
Excerpt: Health media in the COVID-19 era
For a feature set to be published in the July/August issue of MM&M, we reached.
Pharma brands tweak media mix to align with their stance on racism
Numerous drug makers publicly expressed solidarity with Black Americans in the wake of the killings.
Publicis reveals diversity data and outlines 7 actions to improve equality
Publicis Group has vowed to take seven actions toward a more inclusive workplace. CEO Arthur.
Novartis, Pfizer among drug makers giving thumbs-up to Facebook ad boycott
Several drugmakers have signed onto the July #StopHateForProfit Facebook ad boycott and dozens of pharma.